Brick-and-Mortar Business

Last Updated on February 16, 2024 by Nasir Hanif

So you’re finally ready to open up that brick-and-mortar business you’ve been dreaming of. Congratulations! Starting a new business is an incredibly exciting time. However, it can also be a bit daunting – there’s so much to do and it’s easy to feel like you’re in over your head. 

In the points below, we’ll walk you through everything you need to do to get your new business off to a good start. We’ll cover topics like choosing the right location, getting the proper permits and licenses, and marketing your business to ensure a steady stream of customers from day one. We also offer tips to keep in mind when looking to buy or rent a commercial property.

Choose the right location 

One of the most important decisions you’ll make when starting a new brick-and-mortar business is choosing the right location. The perfect location will vary depending on the type of business you’re opening, but there are a few things to keep in mind no matter what. 

First, you want to choose a location that’s easily accessible and visible to potential customers. If your store is tucked away in a hard-to-find spot, you’re going to have a tough time getting people through the door.

Second, you need to make sure your chosen location has the appropriate zoning for your type of business – you don’t want to find the perfect spot only to realise later that you can’t actually open your business there! 

Finally, it’s important to consider the demographics of the area around your potential location. Are there a lot of people in your target market nearby? If not, it might not be worth it to open up shop there. 

Get the proper permits and licenses

Once you’ve found the perfect location for your new business, it’s time to start working on the logistics. The first thing you need to do is obtain any permits and licenses required by both state and local governments. Depending on the type and size of your business, this could include things like a sales tax permit, a certificate of occupancy, or a food service license.

Failing to obtain the necessary permits and licenses before opening your doors can result in some hefty fines, so it’s definitely worth taking the time to do things by the book! 

Market your business 

Now that everything is up and running, it’s time to start marketing your new business! There are tonnes of great ways to get the word out about your store, but some of our favourites include print advertising, online advertising, social media marketing, and good old fashioned word-of-mouth.

The key is trying out different marketing channels and seeing what works best for your particular business. And don’t forget – your grand opening is a great opportunity to drum up some extra excitement and bring in some additional customers!

Get started today

Opening a new brick-and-mortar business is an exciting endeavour but it’s also one that comes with its fair share of challenges. From finding the perfect location to obtaining all the necessary permits and licenses, there’s a lot that goes into getting things up and running smoothly. However, by following these simple tips, you can set yourself up for success from day one!

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